Electronic Arts revealed today that the Need for Speed franchises has surpassed 100 Million units sold worldwide – making the Need for Speed franchise the best-selling racing brand in the gaming history. Along with that, the publisher also revealed that the franchise has generated a total of 2.7 billion in sales.

“Few video game franchises ever reach the 100M units mark, so this is a huge honor. We have millions of fans to thank for driving us to this milestone,” said Frank Gibeau, president, EA Games Label. “With the launch of Need for Speed Shift and the upcoming release of Need for Speed Nitro, we hope to continue to deliver the most entertaining, action-packed racing experiences.”

EA also noted that if Need for Speed boxes were laid out end-to-end, it would span 173,609 football fields. With that said, in all, the Need for Speed brand brought us 15 titles for over 14 platforms, which were released in 22 languages in more than 60 countries.

Last year, EA release some very interesting new titles; raging from parkour to mutant space creatures. The key to success? Hardly, because EA seems to think that, that was its down fall in 2008.

“I think in the spirit of your question, I think we launched too many new IPs all at once in Q3,” said EA’s Frank Gibeau in an interview with Gamasutra.

“I would have spread them out and found better windows for them. I would have had longer marketing for them. The marketing cycles were fairly short. We didn’t have enough assets to really build the fanbase, build the community, and get that long lead demand built,” he continued.

“So I probably in hindsight would have picked a couple different windows for Dead Space and Mirror’s Edge.”

In the shadow of Gibeau’s statement, yes!!! If their titles had more time to develope a stronger fan base, the sales would have seen a increase, along with, stronger interest. Just look at Valkyria Chronicles.

According to Variety, EA is planning on producing sequels to recent hits Army of Two and Battlefield: Bad Company. This news comes from EA boss, Frank Gibeau, who loosely confirmed EA’s plans for some new franchise iterations in an interview with Variety.

“If you look at the year “Gears of War” shipped the first time, it was one of the best sellers. “Bad Company” has come out and done very well. “Army of Two” sold very well. We’ve got sequel ideas planned for those.” -Frank Gibeau

There was also some talk about there being some new toys for their recently released game, Dead Space because EA is talking to some partners about it. There’s was also talk about there being a Dead Space movie in the making and EA Redwood Shores general manager, Glenn Schofield, also revealed that there is a “Dead Space” sequel is already in the works.

[Army of Two sequel, Dead Space movie talks, and more on EA's new approach to original properties via Variety]