
EA CEO John Riccitiello is known for his opinions, which are often controversial, and in his latest outburst, it’s no different. During EA’s Q1 conference call, Riccitiello stated that a price cut will move more hardware, and that they’ll like to see a cut later this year.
“We think pricing will move hardware,” he said. “We anticipate price cuts at some point and we’d like to see them later in the year.” However, so far, the Xbox 360 is the only system to see major price cuts. But, Nintendo hasn’t hinted at a price drop since the sales of its consoles have been going strong, and, recently, Sony has been in the spotlight about thier comments of a price drop for the PlayStation 3. We cant help, but think the comment may have been a clue to Sony to drop the price of its console soon.
Anyway, EA is a big player in the gaming industry and are convinicing enough to change minds of a console manufacturer like Sony. However, if you don’t remember. A few months back, Activision threatened Sony about the price of the PS3, and the lack of a price cut.

Discussion
View Comments for “EA Wants More Console Price Cuts”